Designing various components of competency based curriculum is largely about creating varied opportunities for students that allows them to demonstrate important skills in authentic contexts.

The process of competency-based curriculum design typically involves the following steps –

1. Development or identification of general competencies

The first step in developing this kind of curriculum is to identify and map the general competency areas using a wide range of sources of information and techniques to collect them. These competencies offer a framework based on specific performance outcomes to develop a curriculum and measure performance.

The sources you can use include subject matter experts, high-performing students, educators, online textbooks, articles and other resources. The techniques that you can use include focus groups, surveys, readings, and observations. 

Although each student has their own unique set of competencies, in general, these competency maps are created by observing and interviewing top-performing students so that their performance can be captured as a list of core competencies (knowledge and abilities).

2. Organizing competencies into specific themes 

In the next step, you have to define specific competencies in each general area. Developing an accurate and precise description will make the next steps much easier in the process of curriculum development. 

To be able to fully define a competency, reflect thoroughly on its composing elements. For instance, for public speaking, consider both delivery (body language, voice) and content (language, persuasion, organization).

At this point, also consider the following questions to help you frame your goals around competency-based curriculum –

• What are the broad advantages of competency-based learning and why are these important?

• What are the specific benefits it can offer your institution?

• What are some of the unique goals of your institution around this?

• How will you measure the success of this initiative for your institution?

• What is the content required to support the development of the specific competency in the curriculum?
• What are the instructional strategies and methods that are most effective in developing the competency?

3. Establishing criteria for performance

For each of the competencies, create the standards or rubrics by which you can measure the competence. Make sure to describe several levels that define positive and negative competence at this step. This will help you gauge the effectiveness of the curriculum and find out what works well and what doesn’t for the learners.

4. Creating learning experiences

Once you have defined competencies and criteria for outcomes, think about how students will demonstrate these skills via learning experiences. There are multiple ways to demonstrate these skills, so make sure that the products of the assessment – the students’ work – are varied and interesting.

The ideal way to recognize a competency-based learning experience is to thoroughly look at the work the students produce and the learning environment in which they produce it. For instance, teachers and students use the identified competencies and outcomes to engage in regular, open reflection on learning.

The idea here is to empower students to be the real learning designers. Allow them to use the rubric to design a learning experience where they can demonstrate the learning outcomes and give them the responsibility of the planning, execution, and presentation of their work for assessment.

 5. Assessing competency

A successful competency-based curriculum will enable students to apply and execute knowledge, skills, and abilities desired by the industry in general. 

To bridge this gap between industry and academia, there is a need for a structured process of connecting KSAs to assessment. When assessing competencies, you need to address two important questions including – 

• Have the students acquired the specified competencies by the end of the program?

• If yes, was this acquisition of the competencies a result of the program?

You need a variety of assessment methods here for assessing the program-level competencies including formative and summative assessments as well as self-assessment.

6. Evaluating the effectiveness of the curriculum

As the curriculum gets implemented and students begin to develop their competence in various areas, there will be a lot of likely changes.

It is, therefore, important to evaluate the curriculum’s efficacy to deliver competence, refine it to better meet the desired goals and then repeat the process to ensure ongoing effectiveness.

Competency-Based Curriculum Example

Here is an example of a competency-based learning curriculum:

Course Name: Introduction to Digital Marketing Course Description: This course is designed to introduce students to the core concepts of digital marketing and equip them with the necessary knowledge and skills to develop effective digital marketing strategies.

Competencies:

1. Understanding the digital marketing landscape and trends
2. Identifying target audiences and personas
3. Creating and managing digital marketing campaigns
4. Analyzing digital marketing data to make informed decisions
5. Developing effective content for digital marketing
6. Implementing search engine optimization (SEO) strategies
7. Managing social media platforms for marketing purposes
8. Understanding digital advertising and its impact on marketing
9. Measuring the effectiveness of digital marketing campaigns
10. Developing a digital marketing plan for a business or organization

Learning Objectives:

1. Define key terms and concepts in digital marketing
2. Identify and analyze target audiences and develop buyer personas
3. Create and manage digital marketing campaigns using various tools and platforms
4. Analyze and interpret digital marketing data to make informed decisions
5. Develop effective content for digital marketing
6. Implement SEO strategies to improve website visibility and search engine ranking
7. Manage social media platforms for marketing purposes
8. Understand the role of digital advertising in marketing and its impact on customer behavior
9. Measure and evaluate the effectiveness of digital marketing campaigns
10. Develop a digital marketing plan for a business or organization

Assessment Methods:

1. Multiple-choice quizzes to test knowledge and understanding of key concepts
2. Case studies and scenarios to assess critical thinking and problem-solving skills
3. Group projects and assignments to develop teamwork and collaboration skills
4. Presentations and reports to evaluate communication and presentation skills
5. Practical tasks, such as creating a digital marketing campaign, to assess technical and practical skills.

This is just an example of a competency-based learning curriculum, and the actual structure and content may vary depending on the subject matter and target audience.